Mbappé Apologises as China Suspends Sponsorship and Media Deals

By Zee Dladla | 28.10.2026 | Business Last Updated On 28.10.2026

Mbappé Apologises as China Suspends Sponsorship and Media Deals

Real Madrid forward Kylian Mbappé has apologised to people in China after remarks about an online meme triggered a backlash that led to the suspension of commercial and media ties linked to the French footballer.

China moved to sever connections involving Mbappé, including sponsorship arrangements, after comments he made during an appearance on the French television show The Bridge.

Quick facts

  • Mbappé referred to a meme placing his face on a Chinese political leader.
  • The picture was said to be based on Mao Zedong, who led China from 1949 until his death in 1976.
  • His company, Interconnected Ventures, published apologies in French, Chinese and English on Tuesday.
  • China Media Group stopped showing La Liga matches and paused advertisements featuring Mbappé.

Asked which image-based joke about himself he found funniest, Mbappé said the meme that amused him most showed his face on a Chinese dictator. He added that he frequently used the image in exchanges with friends.

The image was reportedly modelled on Mao Zedong, the founding leader of the People’s Republic of China, who governed from 1949 through 1976.

Interconnected Ventures issued Mbappé’s apology on Tuesday in three languages: French, Chinese and English. The player said his response during the television appearance had been ill-judged.

“During a recent media appearance, I reacted to an image portraying me,” Mbappé said. “My comments were poorly considered, and I now understand that they caused distress to many people in China and among Chinese diaspora communities around the world.”

He said he offered sincere apologies to everyone affected, adding that the reaction was entirely inconsistent with his intentions. Mbappé also said he held deep respect for Chinese people and their cultural heritage and expressed genuine regret.

La Liga issued a separate statement of apology, stressing that the comments had been made in a personal capacity and did not reflect the views of the Spanish league or its clubs.

La Liga president Javier Tebas said he regretted the damage caused and said the competition would introduce an educational protocol prepared jointly with clubs and players.

China Media Group, which oversees state broadcaster CCTV, halted La Liga match broadcasts and suspended advertising featuring Mbappé. It said formal apologies from La Liga, Mbappé and Real Madrid were required before talks could resume.

Written by Staff Writer

Zibuyile began her media journey as a sales intern at Mediamark (Kagiso Media) before moving into digital content creation for ZAlebs.com. Over four years, she helped evolve the platform from a simple blog into one of South Africa's leading independent entertainment news sites.

Following ZAlebs' transition to Celebrity Worx in 2016, Zibuyile was promoted to Executive Editor, recognized for her sharp audience insight and ability to match editorial with branded content. Highlights of her time include a Bookmark Award nomination, judging TLC's Next Great Presenter, reporting from the MTV EMAs, and building partnerships with radio stations like YFM, Cliff Central, and Good Hope FM.

Her editorial work also expanded to include fast-growing digital verticals—such as lifestyle tech, online entertainment, and gambling-related content—tailored to evolving reader interests and brand opportunities.

Published on 28.10.2026
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