GTI Asset Management & Trust Limited, a strategic supporter of the Nigeria Premier Football League (NPFL), has praised the National Sports Commission (NSC) and the Nigeria Football Federation (NFF) for choosing to raise prize money for clubs that finish as winners of Nigeria\u2019s top-flight competition.<\/p>\n
In remarks delivered in Lagos, GTI\u2019s Head of Media and Publicity, Andrew Ekejiuba, said the decision highlights the resolve of Nigerian sports administrators to push the NPFL toward a more competitive and commercially appealing future.<\/p>\n
\u201cBy increasing the prize money in the NPFL, the authorities are sending a clear message that will motivate clubs, raise the level of rivalry, and communicate the right direction to investors and other stakeholders,\u201d Ekejiuba said. He further argued that extra funding from the NSC aimed at strengthening the league\u2019s operations would help speed up its overall growth.<\/p>\n
Ekejiuba also pointed to efforts already underway, crediting the NPFL Board and the GTI Group for what he described as four years of reforms and investment designed to reposition the league. He said the programme has covered areas such as corporate governance, commercial value, and improving the league\u2019s appeal to potential investors.<\/p>\n
He stressed that progress requires alignment among the sport\u2019s major institutions, describing collaboration as \u201ca means to an end\u201d rather than an objective in itself.<\/p>\n
While welcoming the latest developments, Ekejiuba urged caution against early celebrations, warning that significant tasks are still ahead. He cited the need to continue work on governance, club licensing, infrastructure, production standards, content and data management, financial accountability, and fan engagement.<\/p>\n
GTI, he said, is committed to partnering with the NPFL to build a football environment that is accountable and transparent, with the goal of attracting more partners, sponsors and investors. Ekejiuba also noted that GTI welcomes additional stakeholders to join the initiative, adding that the current level of investment\u2014including the recently announced grant\u2014amounts to less than two per cent of the league\u2019s likely total revenue potential over the next five years.<\/p>\n","protected":false},"excerpt":{"rendered":"
GTI Asset Management & Trust Limited, a strategic supporter of the Nigeria Premier Football League (NPFL), has praised the National Sports Commission (NSC) and the Nigeria Football Federation (NFF) for choosing to raise prize money for clubs that finish as winners of Nigeria\u2019s top-flight competition. In remarks delivered in Lagos, GTI\u2019s Head of Media and […]<\/p>\n","protected":false},"author":2,"featured_media":2662,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"NPFL Prize Money Boost Praised by GTI, NSC, NFF","_yoast_wpseo_metadesc":"GTI hails NSC and NFF for raising NPFL prize money for winners, boosting incentives for top clubs in Nigeria\u2019s premier league show","mma_seo_breadcrumb_text":"","mma_seo_breadcrumb_url":"","mma_seo_breadcrumb_hide_ui":"","mma_seo_breadcrumb_labels":[],"footnotes":""},"categories":[6],"tags":[],"class_list":["post-2663","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-sports"],"yoast_head":"\n