The South African hip hop industry is really growing.
That's why it makes sense to have shows like Vuzu Amp's The Hustle, to discover new talent. AKA, Khuli Chana and Tumi Molekane, who've been announced as the show's judges, will help find SA's next big hip hop star.
Tumi said on V-Entertainment: "The shrinking of the world has made it very possible for various ways to get on. I think a show like The Hustle is a really legit way to get on as an MC or as an artist that's trying to get on, trying to get your music out, trying to get your voice out."
BET award nominee AKA said: "I think it's a great platform to unearth new talent. I was just having a conversation saying maybe 10 years ago it wouldn't have been possible and it's great that South African hip hop music is at a point where we can do shows like this."
He added that he doesn't think he knows everything, but he can help to nurture and grow new artists. "That was what attracted me to the show."
Speaking about the show, Khuli Chana said: "The game needs a show like this, the game needs the next rap star. The game needs a guy to push the envelope, the game now needs a guy who's gonna compete at the highest level, world class, world class rapper. Yeah, we're responsible for unearthing, finding that dude. That's why I'm here."