Zozibini Tunzi's GBV Campaign Not Well Received

She will be wearing the love letters as part of her costumes.

By  | Nov 14, 2019, 01:00 PM

Miss SA, Zozibini Tunzi has started a social media campaign aimed at raising awareness on gender based violence.

Partnering with UN Women SA, they have urged South African men to write love letters to women. The campaign is called #HeForShe and the hope is that perpetrators will be encouraged to 'start doing something right.'

Zozibini will be the carrier of the love letters as she will be wearing them as her national costume. She explains, "I am asking men to write love letters to the women of South Africa. Those letters will be inscribed onto ribbons of fabric that will be used to form a part of my national costume. So in essence, I will be wearing a love letter from SA men to Women."

Her aim is to ensure 'right-thinking people' will be role models to those who think it’s okay to mistreat women and children.

Although the campaign aims at stirring the conversation around women and child abuse, there are mixed emotions from people, especially those who feel it is not enough to write a mere love letter. 

However, others feel it is a start.

To pledge, click on this link: http://heforshe.org.

After pledging you will then need to share on Twitter and caption it with your message to women. Use the hashtag #HeForShe and #MissSALoveLetter.

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Picture credit: ZAlebs.com