South African rapper and entrepreneur Cassper Nyovest has shared the exact turning point when he decided to stop taking music commentator Nota Baloyi seriously, reigniting debate online over their long-running public clash.
Cassper explains why he “stopped acknowledging” Nota
Cassper addressed the issue in a post on X after a troll referenced Nota, prompting him to clarify how he now views the outspoken commentator.
In his explanation, Nyovest said Nota made claims about ownership and promotion that ultimately changed how he saw him as a person.
“Nota said he owns Billiato (a company I own) and that I am his brand ambassador. I stopped acknowledging him as a fully functioning human being that day. He may be WELL informed about a lot of other things but yena he is not WELL,” Cassper wrote.
The specific claims at the center of the dispute
Along with Cassper’s remarks, the rapper highlighted Nota’s message directly, underscoring the same point that triggered his response.
- Nota claimed he owns Billiato—despite Cassper saying the business is actually his.
- Nota also alleged that Cassper serves as his brand ambassador.
- Cassper said those statements were the moment he stopped viewing Nota as “fully functioning.”
The post was shared by Cassper Nyovest on May 24, 2026.
Reaction online and what both men are known for
While Cassper’s comments were blunt, they also opened the door to fresh discussion among fans, many of whom reacted with humor while others weighed the deeper complications of the public relationship between the two figures.
Cassper also acknowledged that Nota can, at times, appear knowledgeable about parts of the music industry, but he said he questioned Nota’s mindset when it came to the assertions surrounding Billiato.
- Some fans laughed at the exchange and the stark wording Cassper used.
- Others debated the dynamic between the two personalities and the back-and-forth history.
Background: Nota’s controversies and Cassper’s business focus
Over the years, Nota has repeatedly drawn attention for outspoken commentary about artists, personal relationships, and the South African entertainment scene, with many of his remarks leading to criticism and backlash.
Cassper, meanwhile, has mostly concentrated on building his career and growing his business interests, including major partnerships and investments tied to the Billiato brand—an area that has now become central to his latest remarks about Nota.
- Nota has frequently made headlines for his views on artists, dating/relationships, and South Africa’s entertainment industry.
- Cassper has generally prioritized expanding his music work and business portfolio, including deals connected to Billiato.
