Masechaba's New Lifeline Service Divides Opinion

Trolls are already mocking Masechaba

By  | Jun 22, 2020, 01:48 PM  | Masechaba Lekalake  | Drama

Masechaba Ndlovu officially launched her new crisis management policy, but trolls are already making fun of the presenter's new business.


It's been a controversial end to the week for Masechaba Ndlovu. The outspoken broadcaster was meant to appear as an interview guest with her ex-co-host Mo Flava on Thursday. However, with minutes before her interview was set to take place, it was canned - and fans were in outcry (also, it was not the only thing to be cancelled on Thursday - read about the drama surrounding Babes and Mampintsha's show here).

However, within hours her interview was rescheduled and on Friday she made her way back to the Metro FM airwaves to preach her unique brand of wisdom.

One of the many highlights of her interview was the launch of #KeBopheloBaka (#ItsMyLife), her brand new crisis management policy which seeks to empower victims of crime and abuse in South Africa. You might recall that, after being robbed at gunpoint twice last year, Masechaba vowed to launch a new business venture which would embolden South Africans in the fight against crime.

The project is finally seeing the light of day and on Friday Masechaba explained how it works. Customers pay a monthly fee of R136,00 and for that fee they are covered with medical, financial or logistical support should they ever fall victim to crime.

The policy, which she has worked in partnership with My Personal Lifeline, offers domestic violence, crime victim, rape and HIV, and medical assistance, as well as support to trauma and assault victims for a relatively low montly rate. She explained her motivation for the policy:

"I am in the process of fighting for the law to change so we can introduce a third party policy. I should be able to - when I see your partner abuse you - report him on your behalf. Because chances are, if you have been there for that long, you are psychologically damaged."

Unfortunately for Masechaba, not everybody saw the value in her policy and a number of trolls tried to hijack the launch of her new program on social media. Trolls took to the timeline to share their views, clearly missing the point of the services offered:

Masechaba, to her credit, has ignored the criticism and has continued to promote the program which she is certain will help the people of South Africa.

Will you be signing up to use #KeBopheloBaka?

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Image Credit: www.instagram.com/masechabandlovu