When Nadia Nakai announced that she is the new face of Reebok South Africa, she joined fellow rapper AKA as the face of the brand in the country. Together they have collaborated on a new commercial for Reebok and the visuals look clean.
AKA became the first artist in Africa to be an ambassador for the sport brand after signing a 7 figure deal. The aim was to empower and elevate African talent. The phenomenal deal that came Nadia's way came after dropping her album Nadia Naked.
Bragga had said “I can’t imagine a better partner to join me on this journey than Reebok. I feel extremely excited and blessed to have partnered with a brand that truly acknowledges the individuality that we as artists want to exude."
Their new commercial combines two distinct worlds with two different personalities, where Nadia's edginess and AKA's boldness meet. Together they achieved a commercial that encompasses what African talent is especially when working together for a common goal
Many fans were left yearning for an actual musical collaboration between the two rappers. Many saying it is overdue and could actually work.
