Cassper Nyovest did a lot of successful things in 2022. However, most of them had to do with his various business ventures. Whether it was the success of Billiato as one of the fastest-growing alcohol brands of the year, his launch of the celebrity boxing matches, or the establishment of his clothing brand Root of Fame as a growing and expanding fashion brand. Cassper asserted himself as a formidable businessman.
Read more: Cassper Invests In Proper Security As He Feels Unsafe
Read more: Cassper Invests In Proper Security As He Feels Unsafe
However, for his gains in business, it seemed that the thing that was taking the hardest knock was what introduced Cassper to the world in the first place, and that was music. Reported at the time:
Cassper Nyovest promised that his upcoming album was touted as a Hip-Hop album. He even suggested that this album will see him return to focusing on writing bars. A fact which surprised many considering the amount of slack he receives for his penmanship of late.
As such, he began the rollout for the album through attempting “unconventional” releases. First, it was the surprise release of his lead single Put Your Hands Up. While Cassper suggested on social media that the single was instrumental in reviving Hip-Hop as it did initially climb the Apple Music charts. Anyone who can say they remember the song today, is clearly a Cassper fan.
Moreover, the subsequent releases which included 4 Steps Back, Pardon My Arrogance and Bana Ba Stout, were singles that failed to have a lasting impact outside of the week that they were released. As such, it seems that Cassper has pivoted from his intentions to release a Hip-Hop album to seeing if his Amapiano singles will catch.
Read more: A Sample Of Cassper’s New Music Leaked
Read more: A Sample Of Cassper’s New Music Leaked
Cassper enlists Kabza for his next hit
A known cheat code in Amapiano for anyone looking for a hit is understood to be reaching out to Kabza de Small, the king of Amapiano, to produce your single. A cheat code which Cassper is seemingly now looking to cash in on as 2022 did not deliver him any memorable music.
Recently, the rapper turned Amapiano artist shared a snippet of the single he was working on with Kabza. From the snippet shared it is unclear whether the single will be Amapiano or a Hip-Hop leaning album. This has more so to do with the use of English in the lyrical content which is not common in many Amapiano songs, let alone hit singles.
Moreover, it seems that Cassper is also hoping if the Kabza production does not work, that Casper will revert to his old ways. Specifically, using current talent to propel himself. This is as his introduction to Amapiano was through his collaborative work with Major League DJz and Focalistic.
But now it seems that Cassper is looking to leverage his recently announced Billiato ambassador Toss to further his ambitions of producing a current hit rather than use his catalogue as evidence of his hit-making abilities. This is as he shared that he believes that he has a hit with Toss and Kabza, with the dilemma being who between himself and Toss should “own” the rights to the song…
Image credit: ZAlebs